Crypto payment integration is becoming more simplistic.
Moon's Chrome extension allows customers to pay in checkout
Lightning Network integration will enable payments almost anywhere online
Familiarizing the Public with Crypto
Making cryptocurrencies simple to use has become the mantra for its adoption. To bring in public interest for a completely new method of how we hold and transact our assets, a level of familiarity and ease-of-use must be in place. Some companies have taken this approach around building uncomplicated exchanges, like Binance or Coinbase, where one can easily buy and sell their crypto assets. Others, like Bread or DropBit, have built mobile wallets, which make it simple and secure to keep crypto on you at all times, on your mobile device. Now we see browser extensions coming to the scene to help integrate the use of our coveted cryptos.
Popular Google Chrome extensions are used to help facilitate anything from thorough coupon-code searching, secure password management, to audio/video downloading, etc; all of these being available through your browser. Now we have the potential integration of using Bitcoin's Lightning Network, right from the 'checkout' counter in your Amazon account.
What is Moon
Moon is a Chrome extension which appears as an additional payment option when using Amazon. It functions by using Coinbase's API to access the Bitcoin, Litecoin, Ethereum, or BCH held in your linked account. While the use of the Lightning Network is still pending Chrome Web Store approval, the other methods of payment are active and occur instantly, securely (all data is encrypted, and Moon is non-custodial), and there are no fees. According to an interview with Coindesk, Moon CEO, Ken Kruger, had this to say:
“[The extension] will pop up a QR code and it will have the lightning invoice, which you could also copy and paste if you can’t use the QR code for some reason, and you’ll be able to pay with your favorite lightning wallet.”
Important to note is that Amazon is not directly accepting cryptocurrency for purchases on their marketplace; Moon uses traditional financial institutions to convert the specified cryptocurrency to fiat currency, which is then paid to the merchant. Kruger also notes that "There's no direct merchant integration", and that their Lightning Network feature should be able to function with most any online merchant. Shedding light on what's to come on Moon's roadmap, Kruger also stated:
“There’s a lot of opportunities to help solve some of those usability problems and getting people onto the lightning network, increasing adoption in that way. (...) We’re going to engage with other folks in the lightning community to see what people are doing, what they’re working on and if there are any significant gaps. We’d love to step in and help whenever possible.”